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Useful Tips for Printing Brochures



If you are going to print your own brochure you will have to make use of software tools like Adobe Photoshop, Illustrator, Quark Xpress, and Microsoft Publisher that help in brochure printing. Using these tools and the tips given below, you can come out with a chic yet professional brochure that looks very authentic. Is the idea of color brochures worrying you? No call to worry as these tools and tips apply to color brochure printing as well

Determine your brochure size setup

If you don't give the correct setup size for your brochures then the printing service will return it to you and ask you to set it up for the proper output size. If you want to prevent this double check to see that the setup size and the paper size match exactly. When a printing service detects a flaw it will stretch or shrink the brochure layout to fit the paper thus adversely affecting the quality of the product

Make use of Bleed in your Brochures

What do we mean by Print Bleed? It is a process that is followed to make the final printed brochure look its best. Brochures are printed together in a bunch, and then cut up into individual units. When you use a blade to cut over thousands of pieces over time it's going to loose its accuracy and begin to falter. How can this be remedied? By elongating or stretching out the brochure design a little beyond the set page borders, so that even when cutting each page you'll continue to have solid ink coverage from side to side. Do this especially if you are planning to have a photo, color, or pattern that will be prominently shown on the extreme side of one side of your brochure layout. Experts recommend keeping an extra 1/8th inch of coverage beyond each edge in your brochure

How Resolution Helps

Do you want a very professional looking brochure as your final output? Then use high-resolution images in your layout. What happens if you don't use the proper resolution? Your images turn out to be soft, hazy, or even pixilated.

There is a difference between the images that are displayed on the computer monitor which are only 72 dpi (dots-per-inch) and those that appear on paper. In the case of a full color brochure printing images will be a laborious chore as the images you see on the monitor simply do not get converted satisfactorily to the hard copy i.e. brochures. Visit websites that sell you affordable, high - resolution, royalty free images that you can implement in your brochure designs.

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